Winston Salem, NC

In the vibrant Industry Hill district of Winston-Salem, Southern Drift Brewing Company stands as a beacon of creativity and community connection. Located at 216 E 9th Street, this modern craft brewery embodies the spirit of exploration with their motto "Seek. Search. Enjoy."—a philosophy that resonates deeply with our own journey of discovery and craftsmanship at SunStar Soapery.

Where Innovation Meets Community in the Heart of Industry Hill

A Partnership Born from Shared Values

Our relationship with Southern Drift Brewing began through the genuine warmth and community spirit that owners Matt and Amber Armbruster have cultivated since taking over in July 2025. Matt's background in customer experience and healthcare, combined with Amber's role as Deputy County Manager for Surry County, brings a unique blend of business acumen and community dedication to everything they do.

What drew us to Southern Drift wasn't just their exceptional craft beers or their sleek, minimalist taproom—it was their commitment to being more than just a brewery. They're community builders, bringing people together through live music, trivia nights, art events, and gatherings that celebrate the diverse spirit of Winston-Salem.

The Art of Craft

Under the skilled guidance of Brewmaster Jacob Schmiederer, Southern Drift's rotating lineup of IPAs, lagers, and experimental beers reflects the same dedication to quality and innovation that we bring to our skincare formulations. There's something beautiful about watching artisans perfect their craft—whether it's Jacob carefully balancing hops and malts or our team blending botanical ingredients for the perfect soap bar.

Both our businesses understand that true craft takes time, patience, and an unwavering commitment to excellence. Every batch tells a story, every creation carries intention, and every customer interaction is an opportunity to share our passion.


A Space for Connection

Southern Drift's pet-friendly outdoor space and modern taproom create the perfect atmosphere for the kind of authentic connections that make our vendor events so special. Whether we're setting up for one of their community gatherings or simply enjoying an evening with friends, there's something magical about spaces that invite people to slow down, connect, and celebrate life's simple pleasures.

The Armbrusters have created more than a business—they've created a gathering place where creativity flows as freely as their carefully crafted beers, where neighbors become friends, and where every visit feels like coming home.


Crafted with Purpose, Shared with Joy

When you visit Southern Drift Brewing Company, you'll often find SunStar Soapery products featured at their special events, bringing together two local businesses united by a commitment to quality, community, and the belief that the best things in life are made by hand with love.

Visit Southern Drift Brewing Company Tuesday through Sunday (closed Mondays) to experience the warmth of Matt and Amber's hospitality, sample Jacob's innovative brews, and discover why this Industry Hill gem has become such a cherished part of our SunStar family.

Visit Southern Drift Brewing Company

 

Hours

Tuesday-Thursday 4-10 PM

Friday 3-11 PM

Saturday 12-11 PM

Sunday 12-8 PM.

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